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Allevia 120mg (fexofenadine) not yet in UK despite POM to GSL switch

Allevia 120mg tablets switched from POM to GSL in December 2020
Allevia 120mg tablets switched from POM to GSL in December 2020

Allevia 120mg (fexofenadine) tablets “are not currently marketed in the UK”, despite the hayfever product switching from POM to GSL at the end of last year, Sanofi has told C+D.

On December 22, 2020, the Medicines Healthcare and Regulatory Authority (MHRA) published a public assessment report reclassifying hayfever tablets Allevia 120mg (fexofenadine) from a prescription only medicine (POM) to general sales list (GSL).

The switch was met with fanfare from pharmacy professionals on social media, as pharmacy teams continue to receive more and more requests from patients for hayfever remedies.

However, Sanofi – parent company of Aventis Pharma who applied for the reclassification – told C+D that despite the successful reclassification at the end of last year, Allevia 120mg tablets “are not currently marketed in the United Kingdom”.

“Sanofi does not have an estimated date of launch that we are able to provide, nor any further information regarding the…next steps for this product,” the manufacturer added.

“Sanofi's POM fexofenadine hydrochloride tablets are currently in stock,” it stressed.

The MHRA told C+D that while it “grants an authorisation to market a product, this does not mean that the marketing authorisation holder will necessarily choose to market the medicine immediately after grant”.

Read C+D's guide on what pharmacists need to know, following the POM to GSL switch.

Have you had an increase in requests from patients suffering with hayfever?

Angela Channing, Community pharmacist

I said NON-PHARMACY TESCO !!!! GV, where they will just be them stacked up on the GSL aisle. 

Angela Channing, Community pharmacist

Does anyone remember the launch of Tagamet OTC P med, nearly thirty years ago and the resultant hoo-har and all the staff training provided willingly and free of charge . I remember going to a very nice evening training event at our local Hilton no less.
Sadly it seems pile it high in a garage forecourt, and sell it cheap now !

Angela Channing, Community pharmacist

When we do inevitable get the product.....I think I may go into a non-pharmacy Tesco and ask the poor fellow on the self service till what do they do, and can I buy 4 boxes? Then wait and see what the eventual visit from the store manager results in due to " some old bat holding up one of the self-service tills Sir ". It should be fun ! Tesco and their ilk ruined community pharmacy and now we can get our revenge.

Angry Pharmacist, Community pharmacist

I think the British government,GPhc and multiples ruined  community pharmacy

Angela Channing, Community pharmacist

Just the multiples, like anyone who ever sold to Allan Lloyd, and the universities for using pharmacy as a cash cow and then flooding the market, massively increasing supply and hence drinking down wages, so said multiples could pick and choose the compliant 'yes' men. !

Giedrius Vaiciulis, Community pharmacist

Ahem... I manage one of Tesco Pharmacies. We do our job well and we are proud of it. 

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